Break free from sh*t B2B Marketing.

MarTech SEO Agency That Drives Pipeline, Not Vanity Metrics

If you’re done with traffic that doesn’t convert, we turn SEO into revenue for MarTech companies.

Leading MarTech Companies Trust Us to Deliver Pipeline



Your Specialist MarTech SEO Agency

The MarTech landscape is crowded. Every competitor is publishing content, bidding on keywords, and trying to rank. But most of it? It’s noise.


Your ideal customers are searching. Not just for top-of-funnel content, but for real solutions to real problems. If your site isn’t showing up and converting you're losing deals.


At Breaking B2B, we help MarTech brands cut through that noise. Our SEO strategies are designed for growth-stage platforms with complex products, technical buyers, and ambitious goals.

PRICING

Our Martech SEO programs start at:

$3k/month

(£2.5k/month)

Average spend for a fast-growth Martech SEO campaign is $5k+ monthly

Book a call

RACHAEL

   Director @ Wildsparq - B2B SaaS Company

"I interviewed several agencies to take on this project, but Sam and Breaking B2B were really the ones who seemed to get it. The end result is something that I'm really proud of. It’s great content, it sounds like our brand voice, it’s thorough, it’s well researched, and I’m really happy with the results. In the first 30 days, we were indexed on page one for people who were searching for alternatives to our competitors. I couldn’t recommend them enough for SEO, CRO, hosting, & managing your website".

GEORGE COUDOUNARIS

 Co-Host @ The B2B Playbook

"SEO is dead (except for when Sam Dunning help me rank our number one money keyword in like 50 days).


But for all my competitors –

trust me, it's definitely dead".

  JUSTIN ROWE

   Founder @ Impactable

   #1 B2B LinkedIn Ads Agency

  BRANDON

   CMO @ Tech Company

    B2B SaaS Platform

The No-Fluff MarTech SEO Agency for Serious B2B Growth

Our Martech SEO strategy is data-backed, laser-focused, and built to drive results that compound. No fluff, no guesswork, just growth that scales. Here’s how we get it done:

Product-Led Content Strategy


As a Martech SEO agency, we don’t chase traffic. We target keywords that align with your value prop, capture bottom-funnel demand, and convert.


Our approach to Martech product-led content strategy:

  • Alternative & comparison pages that outrank competitors
  • Deep product + integration content
  • Use-case and persona-driven blog posts that sell
  • Search engine optimized landing pages for both paid and organic campaigns

Technical SEO That Supports Your Stack


Whether you’re on Webflow, WordPress, or a custom CMS, we make your site technically sound and fast as hell.

How we optimize:

  • Site speed and core web vitals optimization
  • Scalable site structure for features, integrations, and verticals
  • Metadata, schema, and clean URL structures
  • Technical audits with actionable fixes

Backlink Building That Boosts Authority


We earn links that Google trusts and your buyers recognize. No PBNs. No shady tactics. All whitehat strategies.


What we do:

  • Guest posts and feature contributions
  • Mentions on MarTech, SaaS, and B2B marketing sites
  • White-hat outreach campaigns and digital PR

Competitor Analysis


Outrank competitors by studying their playbook and doing it better.


How we do it:

  • Keyword gap analysis
  • Backlink profile audits
  • Landing page structure teardown
  • SERP positioning strategy

Analytics & CRO Integration


What good is traffic if it doesn’t convert? We tie SEO to leads, demos, and ARR.


Here's how:

  • Conversion-focused content
  • On-page CRO enhancements (CTAs, layout, structure)
  • Performance dashboards and behavior tracking
  • Clear, consistent reporting

Ready to grow your Martech company with a results-driven SEO strategy?

Why Martech Companies Work With Us

  • We Know B2B SaaS – We understand complex ICPs, PLG, sales-assist funnels, and long buying journeys. We build SEO strategies that align with how real buyers convert. No fluff, no guesswork, just expert execution built to drive pipeline in competitive SaaS markets.
  • We Go Beyond Keywords – SEO is about pipeline, not just rankings. We connect SEO to revenue. If your agency is still reporting on clicks without leads, it’s time to stop wasting budget and start demanding results.
  • We Execute In-House – No outsourcing. Strategy, content, tech SEO, link building all done by our in-house team who know what they’re doing. That means faster turnaround, better results, and total accountability. We own the work, and deliver impactful outcomes. 

Real Results for MarTech Companies That Work With Us

B2B SaaS Company

How We Helped:

  • In-depth keyword research
  • Technical audit
  • Full content roadmap
  • Content production
  • Ranking competitor/alternative pages
  • Off page citations and link building

40%

Increase in Organic Search Sessions

37%

Rise in User Engagement

31%

Growth in Organic Search Users

37%

Increase in Total Sign-ups 

B2B SaaS Company

How We Helped:

  • Technical audit to establish deep understandings.
  • Bespoke strategy for long-term organic success.
  • Strategy focused on bottom-funnel impcat.
  • Delivered clear, measurable SEO wins quickly.
  • Keyword strategy that informed content deployment.
  • Rapid expert response from single point of contact.

#1

For revenue-driving keywords within a month of publishing.

Boosted

law ranking content organically

Bottom funnel

first focus increased traffic and click throughs

3 month trial

extended to 12month contract after early successes

+182%

Page #1 Keywords over 6 months

Organic rankings

For demo-driving keywords

Scaled out

Content production

Results

Achieved within 6 months

B2B SaaS Company

How We Helped:

  • Crafted revenue-driving SEO strategy
  • Full execution on product-led content
  • Solid niche relevant links earnt
  • Assisted niche relevant links earnt

Our Tested and Proven Martech SEO Process

1. Discovery & Strategy


As a Martech SEO agency, We map out your ICP, funnel, positioning, and current SEO posture. Then we build a plan that connects your content and website to revenue.


2. Keyword & Content Planning


We find gaps in your category and create a prioritized keyword list that aligns with your funnel, not just your blog.


3. Technical and Onsite Optimization


We clean up your existing content, fix site structure, and optimize key product and solution pages to rank and convert.


4. Off-Page SEO & Authority Building


We execute a clean backlink strategy to help you outrank the bigger players and earn credibility in your niche.


5. Reporting & Iteration


We meet monthly to walk you through results, refine our strategy, and double down on what’s working. You’ll always know what’s happening and why.

Meet Your Winning Martech SEO Team!


You're not hiring an agency, you’re gaining a team of MarTech SEO operators who live and breathe B2B growth. Our team is packed with specialists who know B2B, SaaS, and complex funnels inside out. From strategy to execution, everything we do is built to drive results that matter.

Lead SEO Strategist

Experienced with MarTech go-to-market motions ready to outthink and outrank your competition.

Technical SEO Team

These are the operators who make your site bulletproof. They handle everything that keeps you fast, scalable, and ranking.

Content writers

Experts in translating complex tech into conversion-focused content. Think expert-level product storytelling.

Digital PR & Backlink Team

Our PR and outreach team secures placements your competitors dream about to boost rankings fast.


What Clients Say About Us

Justin Rowe

CMO/Founder @ Impactable

(#1 B2B LinkedIn Ads Agency)

“I run the largest B2B LinkedIn ads agency in the US. Breaking B2B are amazing. I've known the founder, Sam for years on LinkedIn. Followed his actionable tips for SEO and websites. Recommended for B2B/SaaS SEO that drives pipeline. Always excellent feedback and results. If anyone  needs SEO we send them to Breaking B2B."

Rachael Merrit

 Marketing Director @ Wildsparq
(B2B SaaS)

“I interviewed several agencies... Breaking B2B were really the ones who seemed to get it. The end result is something that I'm really proud of. It's great content, it sounds like our brand voice, it's thorough, it's well researched, and I'm really happy with the results. In 30 days, we were indexed on page one for people who were searching for alternatives to our competitors. I couldn't recommend them enough for SEO. "

John Foshee

CRO @ Porter Logistics

(B2B omnichcannel 3PL)

“I vetted 4 providers and put them through a fairly strenuous knowledge test on web design, marketing, and SEO. They delivered an excellent looking, fast-loading website along with solid content and technical SEO. I like to move fast and they were able to keep up. We now rank position 1–7 for multiple search results. I'll be going back for updates in the future."

Caitlyn Ryan

Content Marketing Manager @ EventsAir (B2B SaaS)

“Our challenges came from being able to scale. SEO took too much time for us internally. We needed expert level B2B SaaS understanding. We deliver globally so relevant organic traffic and leads are huge for us. Breaking B2B are flexible, knowledgeable, constantly share suggestions to drive growth opportunities and have enabled us to scale SEO and content like we couldn't before.”

Frequently Asked Questions (FAQs)

  • >> How is MarTech SEO different from traditional SEO?

    You’re marketing to technically savvy, research-heavy buyers. The content, structure, and strategy need to reflect the complexity of the product and the buying cycle.

  • >> Do you help with feature or integration content?

    Yes. We create and optimize feature, use-case, and integration pages that rank and directly support your sales and PLG efforts.

  • >> What if we already have a content team?

    No problem. We can act as a strategic partner, guiding your team, or handle full execution — whichever works best for your workflow.

  • >> How soon can we expect results?

    SEO is a long-term strategy, but most of our clients start seeing improvements in rankings, traffic, and conversions within 3-6 months. The timeline depends on your industry, competition, and starting point.

  • >> Do you support international or multi-language SEO?

    Yes. We’ve built SEO strategies for MarTech platforms operating in North America, EMEA, and APAC markets.

Ready To Grow Your B2B Company?

Book a call