Episode 401

B2B Marketing: How To Build A Brand in 2024

· with Celine Fosse

Brand building in b2b: fluff or worth the time & investment? Sam talks to Celine Fosse, CMO & Co-Founder @ Niimblr. They cover

Listen on YouTube Spotify Apple Podcasts

What we cover

  • The importance of brand?
  • How does brand build stack up against other channels pushing for b2b budget e.g. events, paid ads, influencer marketing, SEO, partnerships etc.
  • How your b2b company can stand out and be remembered
  • How to keep leadership on-side?
  • How it really contributed to revenue & growth
  • How to get started building a long-term brand

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