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EPISODE #380
► What are buying signals and signal based selling?
Sam talks to Srikrishna Swaminathan, Founder @ Factors.AI
They cover:
- What signals should we look out for in b2b marketing for our sales & marketing team?
- How to turn signals into b2b sales
- Problems you could face and how to fix
- Walkthrough of using signals to win deals for your b2b company
Huge thanks to our show sponsors: