How To Become A VP of Marketing (Climb The B2B Marketing Ladder)
Sam Dunning
January 31, 2024
Table of Contents
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EPISODE #363
Is being a VP Marketing for everyone?
Sam has a really valuable conversation with Gwen Lafage, VP @ Sinch. They cover:
- A to day-to-day as VP marketing
- Steps to get their for aspiring marketers
- Gwen’s journey with actionable b2b marketing tips
- Mistakes to avoid
- What’s working today to drive qualified sales pipeline in b2b
Discover the balanced reality of AI-driven marketing automation. See how AI reshapes SEO, outbound lead gen, and social media, explore pitfalls and future trends.
EPISODE #451
EPISODE #447