Top B2B Marketing Mistakes: Fix Your Pipeline and Revenue Issues Today

Sam Dunning

December 9, 2024

Table of Contents

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EPISODE  #414

► Top mistakes a b2b marketing leader see’s daily!


►  A Wake-Up Call for Marketers & Founders!



👉 Why b2b marketers are seeing diminishing returns and lower conversions from MQLs

👉 Why more focus should be on your ICP

👉 Why more leads isn’t the answer

👉 Why sales and marketing shouldn’t fight over who brought the “lead” in

👉 3 practical steps to become friends with your sales and SDR team

👉 Why handing ebook leads to sales isn’t always bad


EPISODE  #414

► Top mistakes a b2b marketing leader see’s daily!


►  A Wake-Up Call for Marketers & Founders!



👉 Why b2b marketers are seeing diminishing returns and lower conversions from MQLs

👉 Why more focus should be on your ICP

👉 Why more leads isn’t the answer

👉 Why sales and marketing shouldn’t fight over who brought the “lead” in

👉 3 practical steps to become friends with your sales and SDR team

👉 Why handing ebook leads to sales isn’t always bad


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