Break free from sh*t B2B marketing.

B2B SaaS SEO agency to scale qualified leads and revenue.

Most B2B SaaS teams pour budget into SEO and never see pipeline. We turn search into qualified leads, demos and revenue.

Not ready? Grab our 90 days to revenue SEO playbook

50+ B2B SaaS companies trust us to deliver sales pipeline

'Off the shelf' SEO just won't cut it for B2B SaaS.

B2B SaaS demands a much more detailed and sophisticated approach to marketing than your typical SME. Breaking B2B has extensive experience in the world of B2B and is acutely aware of the complexities that accompany SaaS.

We have carefully honed bespoke B2B SaaS SEO strategies that we've tested to perfection. We know what works and we know what doesn't work. Don't throw your marketing budget into the wind and hope for a favourable outcome, secure one, with Breaking B2B.

Pricing

Plans start at

$4k+ /mo

(£3,000+ per month)

Average spend for a fast-growth B2B SEO program is $7k+ monthly.

What's included

  • 90-day sprints, no annual lock-in
  • Run by senior SEOs, no juniors
  • 90-day growth guarantee
  • Slack updates and clear reporting

What we do

The B2B SaaS SEO agency that delivers results.

Our approach to B2B SaaS SEO is data-driven, tailored, and built to deliver sustainable growth. Here's how we make it happen.

Content that converts

Great content doesn't just inform, it sells. We create content that speaks directly to your audience, driving engagement and conversions.

How we make content work for you:

  • Keyword research: Finding the terms your ideal customers actually use.
  • Content optimization: Making sure every page drives action.
  • Pain-point targeting: Addressing real customer needs with real solutions.

Technical SEO

Your website's technical health is critical to your search performance. Our team of technical SEO experts fine-tune your site for maximum efficiency and visibility.

How we optimize:

  • Technical SEO audit: Identify and fix site issues impacting rankings.
  • HTML tags & image optimisation: Improve load speeds, structure, and UX.
  • Performance stress-testing: Perfecting metadata, alt text, and more.

Legendary link building

Not all backlinks are created equal. We don't waste time on low-quality links. Our team secures high-authority placements that position your brand as a leader in your niche.

What we do:

  • Link profile auditing: Analyze and strengthen your backlink profile.
  • Link prospecting: Find high-authority, relevant link opportunities.
  • Link acquisition: Secure placements that build trust and rankings.

Ready to grow your B2B company with a results-driven SaaS SEO strategy?

Book a call

Our approach

What actually moves the needle in B2B SaaS SEO.

Four things we obsess over for every B2B SaaS client. Together they turn organic search into a reliable pipeline channel.

Read the Ultimate B2B SEO Guide

Intent

Target keywords your buyers actually convert on.

Broad terms like 'best HR software' can take years to rank. We target the alternatives, competitor comparisons, and category modifiers your buyers search when they're ready to evaluate. These keywords have real buying intent and often rank inside 90 days.

Quick wins

Get more pipeline from pages you already have.

Most sites have pages already sitting between position 4 and 15. They need stronger content, better social proof, and a clear next step. We find these pages, rewrite them to outclass whoever currently ranks first, and turn them into reliable pipeline drivers.

Conversion

Make every page work like a 24/7 sales rep.

Conversion is the second half of the job. We design articles and landing pages around real customer research, with product visuals, trust signals, FAQ sections, and clear calls to action that move the reader toward a demo.

Authority

Build authority through niche-relevant links and mentions.

Backlinks signal trust to Google, and brand mentions help you get cited inside ChatGPT and other LLMs. We earn placements through podcast guesting, listicle outreach, and reverse-engineering the sites that already mention your team online.

Our process

Our seamless B2B SaaS SEO process.

Discovery call

Our first step is getting to know you, your goals, challenges, and what's standing between you and SEO success. Every B2B SaaS company is different, so we custom-build every strategy for maximum ROI.

Mapping out your killer SEO strategy

Our SaaS B2B SEO specialists will identify the search terms your ideal customers use when they're ready to buy, not just broad, competitive keywords but high-intent, niche queries that your competitors overlook. This is how we bring in better leads, not just more traffic.

Onsite optimizations

Once we understand what your audience is searching for, we optimize your website from the inside out. Do you have the right pages? Are they conversion-ready? We refine your existing content or create high-impact pages that speak directly to your buyers.

Offsite strategies for a competitive edge

Now, we take your authority to the next level. We amplify what's already working, boosting your top-ranking pages, building high-quality backlinks, and leveraging offsite content to solidify your position in search results.

Transparent communication & ongoing optimization

You'll always know what's happening. We keep you updated on rankings, traffic, conversions, and site performance, ensuring your campaign stays on track. No vague reports, just real, data-driven insights.

The team

Say hello to your B2B SaaS SEO team.

We're not in the business of making empty promises, we prefer to deliver sustainable results. Breaking B2B consists of highly experienced specialists who know B2B and SaaS like the back of their hands.

Lead SEO

Sitting at the head of the SEO table. Your Lead SEO strategist is laser-focused on the mission: growth via SEO.

Technical team

Maximising performance on the daily, our technical team are the envy of all the other B2B SEO agencies.

UI design

Nobody likes a poor design, least of all our UI designers. They can work miracles on your website UI.

Content writers

Good copy leads to sales, we know this to be true. Boost authority and revenue with killer content.

Off-page + PR team

Behind the scenes, working their magic. PR and offsite specialists consistently delivering the goods.

Testimonials

What clients say about us.

Justin Rowe

"I run the largest B2B LinkedIn ads agency in the US. Breaking B2B are amazing. I've known the founder, Sam for years on LinkedIn. Followed his actionable tips for SEO and websites. Recommended for B2B/SaaS SEO that drives pipeline. Always excellent feedback and results."

Justin Rowe
CMO/Founder
Rachael Merritt

"I interviewed several agencies... Breaking B2B were really the ones who seemed to get it. In 30 days, we were indexed on page one for people who were searching for alternatives to our competitors."

Rachael Merritt
Marketing Director
John Foshee

"I vetted 4 providers and put them through a fairly strenuous knowledge test. They delivered an excellent looking, fast-loading website along with solid content and technical SEO. We now rank position 1–7 for multiple search results."

John Foshee
CRO
Caitlin Ryan

"Our challenges came from being able to scale. Breaking B2B are flexible, knowledgeable, constantly share suggestions to drive growth opportunities and have enabled us to scale SEO and content like we couldn't before."

Caitlin Ryan
Marketing Manager

FAQs

Frequently asked questions.

How long does it take to see SEO results?

SEO is a long-term strategy, but most of our clients start seeing improvements in rankings, traffic, and conversions within 3-6 months. The timeline depends on your industry, competition, and starting point.

What makes Breaking B2B different from other SEO agencies?

We focus exclusively on B2B SaaS, meaning we understand the complexities of your sales cycle, target audience, and competitive landscape. Our data-driven approach ensures high-intent leads, not just traffic.

Do you offer custom SEO plans?

Yes. Every SaaS business is unique, so we tailor our SEO strategies based on your goals, challenges, and market opportunities to maximize your ROI.

Can I track the progress of my SEO campaign?

Absolutely. We provide regular updates, transparent reporting, and clear insights on rankings, traffic, and conversions, so you always know what's working.

What kind of businesses do you work with?

We specialize in B2B SaaS companies looking to scale their inbound pipeline through organic search. If you sell software or tech services to businesses, we're the right fit.

Do you guarantee first-page rankings?

No ethical SEO agency can guarantee rankings, but we do guarantee a data-driven strategy designed to maximize your visibility, traffic, and conversions over time.

What's included in your SEO services?

Our core SEO services include technical audits, keyword research, content optimization, link building, and performance tracking, all tailored to B2B SaaS growth.

How does link building help my SEO?

High-quality backlinks signal to Google that your site is authoritative and trustworthy. Our strategic approach secures relevant, high-authority links that boost your rankings and credibility.

Ready to grow your B2B company?

A 30-min call with Sam. We diagnose where pipeline is leaking from organic search and walk you through a 90-day plan tailored to your category. Free. No deck. No pitch.

  • 90-day page-1 ranking guarantee
  • Senior-led Senior SEOs on every account, no juniors
  • From $4k/mo no annual lock-in